Executive Team

Dan Hirsch, CEO

Mr. Hirsch brings over 17 years of business development and marketing experience to the team. He has successfully launched over 50 products and closed over one billion dollars in transactions, specializing in customer acquisition programs. During his career, he has served in a number of leadership roles, including Chief Executive Officer, Chief Operating Officer, President, Chief Marketing Officer, Senior Vice President of Corporate Strategy, and VP/General Manager for companies that include Time Warner, AOL, Miraval Holding, Affinity Group, and American Laser Centers. Mr. Hirsch started his career as a lawyer with McKenna, Long and Aldridge after graduating Magna Cum Laude from Boston University School of Law.

Shannon Beardsley, MD, Founder and Chief Medical Officer

Dr. Beardsley is Chief of Interventional Radiology at Baptist Medical Center Jacksonville and a partner at Mori, Bean, and Brooks — one the largest multi-specialty radiology groups in the Southeast. Dr. Beardsley began his medical career in the Air Force as a Flight Surgeon, later going on to serve as Chief Fellow for the Hospital at the University of Pennsylvania where he specialized in interventional radiology. Dr. Beardsley founded Roo Healthcare Solutions after recognizing the problems with dialysis catheter care caused by substandard practices and a failure to adequately address patient care and comfort.

Josh Jackson, Sales and Manufacturing

Mr. Jackson brings a multi-disciplined, values-driven leadership approach to Roo Healthcare Solutions. He is a seasoned executive with more than 20 years sales and operating experience at some of the most well respected companies in healthcare, including Medtronic and DePuy Orthopaedics.